Cold Lead Nurture Drip Campaign
Automated 30-day email drip for cold leads from ads, website, referrals - builds trust before tour ask
What This Automation Does
How It Works
New Lead Captured
Ad response, website form, referral, or quiz completion
🏷️ Apply Tags
"cold-lead" + "drip-active" + "source-{{channel}}"
🔀 Add to Pipeline
Create opportunity in Enrollment Pipeline: "New Lead"
📧 Email 1: Welcome (Day 0)
Subject: "Welcome from {{school_name}}! 🎒" - Who we are, philosophy, quick program overview, tour CTA
📱 SMS: Welcome
"Thanks for your interest in {{school_name}}! 🎒 Check email for info. Questions? Reply anytime!"
Pricing
Integration availability depends on your platform's compatibility and API access. Schedule a call with our team to confirm.
Monthly Subscription
$199/mo
Standard plan
- 3 automations included at no setup cost
- GHL sub-account with full configuration
- Ongoing platform access & support
One-Time Setup Fee
$350
per automation (with integration)
- Sub-account provisioning & snapshot
- Workflow configuration & testing
- Deployment & integration with your platform
No payment required — our team will finalize scope and pricing during the call.
Compliance & Security
Student data protected under FERPA. No PII shared in automated messages.